An FAQ (frequently asked question) is a medium for organizations, companies, businesses, and individuals to answer possible concerns of their customers about the products and services on offer. The organization authors the question and answer to preclude the customer being misled or misinformed and, in the process, informs and builds trust with customers.
Unlike community forum Q&As, FAQs have a single answer and no alternate answers can be added by users, and it is verified and single source of truth of the business, which helps customers make an affirmative decision.
Milestone Research shows that FAQs with schemas provide technology businesses a significant lift in organic traffic and click through rate.