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Omnichannel Analytics

Track your performance across channels. Measure and improve!

Milestone's Omnichannel Analytics offers on-demand tracking of your business's locations, channels, engagement, and conversions throughout the customer journey—all on a single dashboard. Whether it's Universal Analytics or the New GA4, our comprehensive analytics platform provides clear insights into your successes and areas needing improvement.

Comprehensive Omnichannel Analytics

Dashboard widgets with KPIs across channels and the customer journey

Website Analytics

Gauge your customer interactions across the customer journey in a funnel view and know exactly where and how your customers interact, engage, and make purchase decisions. In addition, track the performance of your add-on features and understand how they are driving leads and revenue for your business.
  • Track Interactions: Monitor sessions, impressions, engagement rate, bookings, and more.
  • Conversion Insights: View and measure hard and soft conversions with conversion rates.
  • Channel and Device Breakdown: Identify traffic and revenue sources by channel and device.
  • Geographic and Page Analytics: Analyze traffic by geography, top visited pages, and referring domains.
  • Customizable Dashboard: Personalize your dashboard, time periods, and exportable reports.
  • Feature Reporting: Track the engagement and leads generated from Limited Time Offers, OTA widgets, Event Calendar, Holiday Banner, Blog, etc.

Local Performance

Track your hyperlocal performance for all your locations on a single dashboard. Know where customers find your business, how they interact with it, how many are converting, and more.
  • Track Listings and Maps: Monitor customer interactions on your listings and maps.
  • Visitor Insights: Measure how many visitors move to the consideration stage.
  • Location Performance: Breakdown performance by location with customizable reports

Organic Performance

Witness the success of your SEO with our organic performance dashboard. View how and where you're attracting and engaging with customers, and how your organic performance on search is leading to improved revenue.
  • User Interactions: Monitor impressions, clicks, CTR, and sessions.
  • Conversions and Revenue: View conversions and analyze organic revenue and engagement rates.
  • Device Traffic: Identify which devices bring in the most traffic and which ones you need to optimize for.
  • Keyword Performance: Track clicks, impressions, and CTR for keywords.

Paid Media Performance

Judge the performance of your paid campaigns and understand if it was a success in bringing you brand awareness and of course, revenue! Our Paid Media Performance Dashboard makes tracking the success of your paid campaigns on Google, Bing, and Facebook simple and easy.
  • Channel Performance: Identify the best-performing paid channels and understand why.
  • Campaign Success: Analyze engagement and revenue for each campaign.
  • Keyword Performance: Track performance of paid media keywords.
  • Advertising Spend ROI: Evaluate your return on advertising spend.

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