SEO Content Strategies to Get Visibility

Content SEO is absolutely essential to improve organic visibility and rankings on search engines. We begin by conducting competitive analysis and performing keyword and topical research to determine what your consumers are looking for when they search for things related to your business. That research is mapped to your content by creating contextual headers, body text, internal links, and metadata for your web and mobile sites. Search-driven content is aligned with your page focus, user intent and consumer search patterns, including voice queries.
 
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SEO content strategy

The foundation of an effective SEO content strategy is topic and entity research. That's why before we start writing topically relevant content for your website, we do our research. We perform extensive keyword research to determine the demand-generating topics for your market and audience. We leverage the unique deployment of schema tags for enhanced organic search engine optimization.
  • Research-based approach
  • Topic research for what fits your market
  • Content and schemas mapped to research

SEO-optimized content marketing

Based on keyword research, Milestone creates SEO-optimized content with trending topics based on what your target audience is looking for and semantic intent. After identifying non-branded keywords, related topics and entities, we create rich, relevant content that answers the query. We also create blogs, social posts, digital media, and email campaigns for omnichannel synergy to the SEO-optimized content. Milestone content gets your business found and engages users with the right information.
  • Topic research to map content
  • Meta tags that rank
  • Content generation based on keywords & user intent
  • SEO-rich content, blogs, social and email
  • Total omnichannel approach to SEO