During the fireside chat session, our industry experts delivered insights on the banking customer journey, personalization, and the role of first-party data, images, videos, FAQs. Our speakers also shared strategies for enhancing customer acquisition on websites and optimizing key digital elements for delivering personalized experiences.

• Understanding the banking customer journey
• Delivering personalized experiences on your website
• Local optimization strategies, including FAQs and posts
• The impact of AI overview and future-proofing strategies
• Utilizing generative AI in content marketing