Gen AI, Personalization, AI Search, Images, and More
Milestone is excited to share the latest digital trends impacting banks, credit unions, and financial services C-suite executives. The digital landscape for financial services is experiencing unparalleled transformation due to advances in Artificial Intelligence, shifts in search algorithms, the evolution of how customers expect always on digital experiences, and the changing business dynamics in finance post-COVID.
This eBook draws from Milestone's research and addresses the most burning questions posed by our customers and industry leaders. The first section covers key trends impacting financial services and serves as the essential manual for strategizing your digital roadmap. In the second section we'll highlight how a few organizations leveraged the trends we discussed for achieving outstanding digital performance.
Top Trends Impacting Financial Services Customer and Member Acquisition:
- Evolution of the Financial Services Customer Journey
- Google's AI-powered Search Experience
- Disruptor called Artificial Intelligence
- Personalization: The Key to Conversions
- Design for Customer Experiences
- The Power of Rich Media
- Interactive Conversion Tools
- Location Pages and Local Marketing
- Compliance, Hosting, and Infrastructure
- Measuring Success and Managing Total Cost of Ownership
- Case Studies from Leading Financial Companies